#531 Kyle Thomas: The Psychology of Common Knowledge
Dr. Kyle Thomas recently received his Ph.D. in experimental psychology from Harvard University, where he developed his research program on the psychology of common knowledge under his advisor, Steven Pinker. He is currently the Chief Scientist at MotiveMetrics, where they turn cutting-edge psychological science into software tools that can accurately reveal true motivations from publicly available data. In short, they help marketers understand why people buy—or don’t—at the click of a button. Software hasn’t eaten marketing research yet, but they’re working very hard to change that. More»